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Webinar: Manage Training for Maximizing Your Business Development ROI

January 11 @ 12:00 pm - 1:00 pm

Registration open for webinar: Manage Training for Maximizing Your Business Development ROI hosted by ACEC-IL Emerging Professionals

Date: Friday, January 11, 2019

Time: 12:00-1:00 PM CST


Registration URL: https://attendee.gototraining.com/r/2661725631890565633

* After registering you will receive a confirmation email containing information about joining the training.


Fee: $35
* Everyone who registers will receive an invoice; even if you do not attend.


Many engineering and environmental professionals are overwhelmed at the thought of having to conduct business development (BD) on top of project responsibilities, staff mentoring and other key functions. In this webinar, participants will learn which BD strategies and tactics yield the biggest “bang for the buck” so that the time one invests in BD will have the biggest payoff.

Through industry anecdotes and case studies, we address these topics and others:

– Breaking down the components of the sale—the steps involved and how to manage leadership expectations

– ROI maximization strategies for BD outreach, LinkedIn, market positioning, and more

– Using the project delivery process as a BD opportunity: How to, and its importance from an ROI standpoint

– Which BD (and marketing) dashboard metrics your firm should be tracking

About the Speaker:
Friedman & Partners (www.friedmanpartners.com) is a marketing and management consultancy serving the U.S. and Canadian AEC and environmental consulting industries. Our niche is crafting and implementing growth strategies through: Market and client research, Strategic market planning, Market positioning and PR strategy/implementation, Business development consulting and training, Mergers and acquisitions research and outreach, Strategic-level retained executive search, Organizational and leadership development consulting.


Rich has worked in and consulted to the AEC and environmental industries for more than 25 years. He has worked with firms of all different sizes, including numerous ENR 500 organizations. His technical and business degrees, combined with his industry experience, provide him a detailed understanding of AEC practice management, as well as successful growth strategies. Rich is known for his superior responsiveness, communication skills and ability to achieve results, even in the face of the most challenging organizational dynamics.


In 2005, Rich co-founded A|E Advisors LLC, a consortium of national consultants serving the AEC and environmental consulting industries. A|E Advisors provides the popular, long-running A|E Advisors Annual CEO Forum.


Rich has conducted a number of seminars and workshops for design and environmental industry professional associations and venues, including AIA, ACEC, AGC, NSPE, SMPS, and ArchitectureBoston Expo (ABX). He has been featured in a number of A/E industry publications, including ENR, AIA’s Architect and Practice Management Digest, SMPS’ Marketer, NSPE’s PE magazine, and ACEC’s Engineering Inc. Rich earned a B.S. from Cornell University and an M.S. from Penn State University, as well as an MBA from Babson College (where he was a Summa Cum Laude graduate and a Douglas Scholar in Entrepreneurship).


January 11
12:00 pm - 1:00 pm